Father, husband, and designer

I’m Zach Blevins

A designer with 15 years of experience across startups, agencies, and enterprise. I partner directly with founders to turn business goals into products that scale. My work spans revenue recognition software, industrial robotics, e-commerce, gaming, and sports entertainment, which is a stranger list than most designers have and the reason I can usually find the pattern in an unfamiliar problem.

02 / About Me

Columbus, Ohio

What I do

I bridge the gap between high-level business goals, core engineering, and exceptional user experiences.

I map complex problem spaces, run continuous user research, and build the component infrastructure that lets a product grow without falling apart. That work has happened at seed-stage startups and inside a $2.8 billion retailer.

The results are measurable. As lead designer on the first social feed at PrizePicks, a platform with 20 million registered accounts, I drove a 1.9% lift in gross handle and a 56% lift in feature engagement. As the only designer at a B2B SaaS company, I helped take early ARR from $1M to $3M and designed the pitch decks and product demos behind a $9.5M Series A. Earlier, interface work I led at READY Robotics proved critical during a $24M Series B.

What ties it together is that I can talk about conversion, retention, and revenue, not just pixels.

  • What I do

  • UX Design & Research

    Usability Testing / Continuous User Research / User Journey Mapping / Information Architecture / UX Strategy

  • UI & Systems Architecture

    Wire-framing / Figma Component Systems / Design Tokens / Interaction Design / Visual Design / Rapid Prototyping

  • Product Strategy

    Founder Collaboration / Product Roadmap & Vision / Business Goal Alignment / Backlog Prioritization

  • Design Leadership

    Creative Direction / Contractor Management / Design Process Optimization / Cross-Functional Alignment

  • Brand Strategy

    Corporate Identity / Marketing Web Design / Collateral Design / Brand Guidelines

  • Management & Agile

    Mentorship & Coaching / Development Velocity Optimization / Agile Workflows / Cross-Team Collaboration

That’s the background. Here’s how I actually work.

My approach